Yearly Archives: 2012


Mad, bad and dangerous to show

By |2018-05-16T16:10:24+00:00February 18th, 2012|Uncategorised|

Last Friday a new advertising panel show aired and it did nothing to raise the standard of dire advertising-inspired programmes on TV. It is debatable whether the world really needs another panel show – OK they are cheap but sadly so are most of the jokes. This latest effort, the Byronically titled The Mad Bad Ad [...]

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Are your e-shots firing blanks?

By |2017-03-13T12:39:37+00:00January 14th, 2012|Uncategorised|

Finding your inbox besieged by e-shots is a common problem. From the recipient’s point of view this can be a minor irritation, but for the sender the implications are more concerning. On some days I receive over 100 e-shots, so the question is how do you make your company’s effort stand out. The advent of [...]

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